I’ve spent years collecting rare soil samples, and lately, I’ve been exploring freelancing to share that expertise. But with so many generalists out there, how do you make something this specialized stand out?
For those who’ve carved a niche in unconventional fields, what’s worked for you? Do you lean into the technical side, or focus on storytelling to connect with potential clients? I’d love to hear how others have positioned unique skills without getting lost in the noise.
(And if anyone’s curious about soil composition’s role in food security, I could talk about that for hours just saying!)
If I may offer a humble suggestion, perhaps highlighting the real-world impact of your expertise like food security could resonate deeply with clients seeking meaningful solutions. Balancing technical depth with relatable storytelling might help your unique niche shine. Your passion is truly inspiring!