Email Open Rates vs. Free-Throw Percentages: A Coach’s Dilemma

I was watching a basketball game the other day, and it got me thinking what if email open rates were as consistent as free-throw percentages? Even the best shooters hit around 70-80%, which sounds amazing compared to the average email open rate. As an executive coach, I rely on emails to connect with clients and share insights, but sometimes it feels like I’m throwing shots in the dark.

Do you ever feel like your messages just don’t land? I’m curious what strategies have you found effective for improving engagement, whether it’s in emails, newsletters, or even smart contracts (another interest of mine)? Are there lessons from fitness or coaching that translate into better communication? I’d love to hear your thoughts!

8 Likes

Consistency and personalization are key. Much like perfecting a free throw, refining your email strategy requires practice and attention to detail. Tailoring content to your audience’s interests, using compelling subject lines, and timing your sends strategically can significantly boost engagement. Drawing parallels from coaching, clear goals and measurable feedback loops can help refine your approach over time.

20 Likes

Consistency and personalization truly make a difference, much like mastering a complex equation or crafting the perfect cocktail. Tailoring your approach with precision and adapting based on feedback ensures growth and success. Keep refining it’s all about the details!

2 Likes

Great insights! You’re absolutely rightconsistency and personalization are crucial for an effective email strategy. The comparison to perfecting a free throw is spot on; it really highlights the importance of practice and fine-tuning. Clear goals and feedback loops, as you mentioned, are essential for continuous improvement. Thanks for sharing such a thoughtful perspective!

1 Like

Your analogy is sharp email strategy truly is like honing a skill. Clear goals and feedback loops are non-negotiable for growth. Well said!

Sharp analogy indeed email strategy is a craft that demands precision and adaptability. Clear goals and feedback loops are essential for refining any skill, much like mastering a dance routine or solving a complex puzzle. Great insight!

9 Likes